Ever wonder why your high-quality content appears as such low-quality on Twitter? Twitter automatically compresses your files, but you can help lessen the blow by optimizing them before uploading. Creating content in the appropriate format will help maintain the quality when sharing.
First, if you're an iOS or Android mobile Twitter user there are some settings you may want to consider changing.
Android users: navigate to Settings and privacy > Accessibility display and languages > Data usage
iOS users: Settings and privacy > Data usage
At the top of the data usage menu you can see there is an option to toggle "Data Saver" on or off. If you want videos to autoplay and to experience higher-quality content you may want to leave "Data Saver" toggled off. This might not be a good option if you don't have an unlimited mobile data plan.
Below "Data Saver" there are even more options that will allow you to post and view higher-quality content. You may choose whether or not you want high-quality content to load/post on mobile data connections or WiFi.
Twitter Video Recommendations:
Minimum resolution: 32 x 32
Maximum resolution: 1920 x 1200 (and 1200 x 1900)
Aspect ratios: 16:9 (landscape or portrait) 1:1 (square)
Maximum frame rate: 60fps
Maximum bitrate: 25mbps
File type .mp4 or .mov
Maximum file size 512mb
Recommended Video Codec: H264 High Profile
Recommended Audio Codec: AAC LC
Duration must be between .5 seconds and 140 seconds
Video Format Recommendations
Orientation | Width | Height | Video Bitrate | Audio Bitrate |
Landscape | 1280 | 720 | 2048K | 128K |
Landscape | 640 | 360 | 768K | 64K |
Landscape | 320 | 180 | 256K | 64K |
Portrait | 720 | 1280 | 2048K | 128K |
Portrait | 360 | 640 | 768K | 64K |
Portrait | 180 | 320 | 256K | 64K |
Square | 720 | 720 | 2048K | 128K |
Square | 480 | 480 | 768K | 64K |
Square | 240 | 240 | 256K | 32K |
Twitter Photo Recommendations:
Maximum file size: 5mb
Supported image types: JPG, PNG, WEBP
Recommended resolution: 600 x 335
Notes:
-Tweeting two images, side by side, both will have an aspect ratio of 7:8
-Tweeting three images, in a grid, one image will appear larger than the other two and have an aspect ratio of 7:8. The remaining two images with appear side by side with an aspect ratio of 4:7
-Tweeting four images, in a 2 x 2 grid, each photo will maintain an aspect ratio of 2:1
Twitter Gif Recommendations
File size less than or equal to 15mb
Recommended length of less than 10 seconds
Recommended resolution: 640 x 360
Recommended frame rate: 10-15fps
Recommended bitrate: 3mbps
Notes:
-Twitter supports looping GIFS. If your GIF is not set to loop it will appear as a static image
Profile Banner:
Resolution recommendation: 1500 wide x 500 tall
Aspect ratio recommendation: 3:1
Maximum file size: 5mb
Profile Photo Size:
Aspect ratio: 1:1
Resolution: 400 x 400
Maximum File Size: 2mb